Friday Box Office Analysis
By Tim Briody
August 19, 2017
With the power of its leads, The Hitman's Bodyguard opens relatively well, saving a lazy August box office weekend.
The Hitman's Bodyguard
The action buddy comedy takes Friday pretty easily with $8 million. That’s ahead of most estimates and should prevent this weekend from being the worst weekend of box office in a long time. That’s next weekend. Despite the appeal of Ryan Reynolds and Samuel L. Jackson, their box office performances are wildly hit and miss. This ends up being a small positive for both of them, as it earns about $20 million for the weekend.
Logan Lucky
Steven Soderbergh’s return to directing (this is his first feature film since 2013’s Side Effects) is not a triumphant one; despite strong reviews, it only earned $2.8 million on Friday, which is still enough for third place on the day. The heist film is looking at a disappointing $7 million for the weekend.
Annabelle: Creation
Last weekend’s winner predictably falls 66% to $5 million. The Annabelle sequel has already taken in $53 million on a $15 million budget so they’ll definitely keep making these. This weekend, it’s headed for $14 million.
Projected Estimates for the Top Ten (Three-Day)
|
Projected Rank |
Film |
Estimated Gross |
1
|
The Hitman's Bodyguard
|
20.1
|
2
|
Annabelle: Creation
|
14.0
|
3
|
Logan Lucky
|
7.0
|
4
|
Dunkirk
|
6.9
|
5
|
The Nut Job 2: Nutty By Nature
|
4.5
|
6
|
The Emoji Movie
|
4.4
|
7
|
Spider-Man: Homecoming
|
4.4
|
8
|
Girls Trip
|
3.8
|
9
|
The Dark Tower
|
3.6
|
10
|
Wind River
|
3.1
|