Ella Enchanted
Release Date:
April 9, 2004
On the Big Board |
Position |
Staff |
In Brief |
92/126 |
Kim Hollis |
Not as bad as some other teen movies this year, but still not good. |
Based on the Newberry Award-winning children's book by Gail Carson Levine, Ella Enchanted is the story of a fantasy world where every child is given a magical gift when they are born. The film's heroine is given the "blessing" of obedience, meaning that she is unable to refuse any demand made of her. In true fairy tale form, Ella goes on a quest to rid herself of this unfortunate curse. The film stars Anne Hathaway as Ella, and it's a safe bet that Miramax is trying to channel the success of Hathaway's The Princess Diaries here, particularly since both films could be described as "Cinderella-esque."
The film marks the beginning of Miramax's foray into family entertainment. Indeed, the studio hired Ella Enchanted's producer, Jane Startz, as a consultant on family entertainment projects soon after production began on this film. Although the film's director, Tommy O'Haver, has a somewhat weak pedigree (his biggest film to date is the extremely forgettable Get Over It), the script was written by Karen McCullah Lutz and Kirsten Smith - the duo behind Legally Blonde - which would seem like a promising sign. The film also stars up-and-coming British actor Hugh Dancy as Hathaway's love interest, and none other than Westley himself, Cary Elwes, as the evil uncle. The movie's success, though, is tied almost exclusively to Hathaway's appeal to 13-year- old girls. If she is as popular as she was two years ago, the film's auspicious release date should help make this a late-summer hit. (Zach Kolkin/BOP)
Comparison films for Ella Enchanted |
Title |
Date |
Opening |
Adjusted Opening |
Screens |
PSA |
Adj PSA |
Total BO |
Adjusted Total |
Mult |
Princess Diaries, The |
8/3/01 | 22.86 |
24.39 |
2537 |
9011.00 |
9250.2 |
108.24 |
115.52 |
4.73 |
Walk To Remember, A |
1/25/02 | 12.18 |
12.66 |
2411 |
5051.00 |
5051.0 |
41.23 |
42.86 |
3.39 |
What a Girl Wants |
4/4/03 | 11.43 |
11.43 |
2964 |
3858.00 |
3858.0 |
35.99 |
35.99 |
3.15 |
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